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Understand the true value of interactive tv
Onboarding new Horizon TV customers
"The best way to learn"
Once upon a time customers bought interactive tv at Ziggo, but only used 10% of all features. That’s why Ziggo thought it would be valuable to create a fun and functional onboarding journey. To help customers experience that Ziggo brings enjoyment and progress in every connection.
Innoboost shaped a onboarding journey and rolled it out together with sister company C.Journey. With an NPS jump of +22 and 95% satisfied customer, this customer experience was a great way to innovate.
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