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Creating profit to be proud of
Maandag®
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Challenge
Mastering branding as a way to progress
Output
Branded tone-of-voice
"It’s already at the heart of the brand"
Once upon a time there was a recruiter for interim professionals in the public sector that wanted to prove their uniqueness in customer experience. But it needed dusting off a bit.
That is why they asked for help in building a strong and convincing brand, with a clear voice, for all stakeholders.
Innoboost co-created a lexicon that made their personality shine through in everything they say and do in vert office, with all candidates and clients.
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