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Creating profit to be proud of
Peerby
How to generate additional revenue streams?
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Once upon a time there was a sharing platform that was exploring another target group, their needs and new revenue streams. Peerby allows you to borrow items from your neighbors. By connecting people with each other and encouraging collaborative consumption, where not everyone has to own a product.
Approach
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Output
Co-creation session with Peerby
System redesign with different stakeholders
Peerby aims to establish an alternative for our consumption-driven throwaway culture.
Instead of using the Peerby platform as a starting point, we started looking at all resources and capabilities of the company. We asked ourselves: who would be interested in this?
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