Ideate and Validate – the pulse of innovation
Innovation, in essence, is about dealing with uncertainty. You venture out into unknown territory, in search of unearthed customer...
Listen to the Radio
Invited by Jeroen Busscher, Christiaan and Sandra shared their ideas on New Business Radio. You can listen to this podcast. (in Dutch)....
Starting Circular Business is doable (and highly desirable)
Today the Week of the Circular Economy started. It is a great initiative because lost of people and organisations are triggered on the...
Demanding customers favor ethical brands
As member of an international think tank on Branding Sandra has been exploring the concept behind Brands with a Conscience. Understanding...
Roadmap to solutions
Although we are an innovation consultancy, the way we offer our services has dramatically changed over the years. We have become really...
How much value do you destroy?
Most of the time our client conversations are about new business value creation. At brand level, business or benefit level. Our...
Circular Business: collaborate and circulate
Do you want to know more about the potential of a circular economy?Are you, like so many others, eager to learn how you can make it work...
Small steps make big wins
Our Business Experiments are designed so ideas can move forward faster while mitigating perceived risks. And move from barrier to belief....
Highlights of our Inspiring Circular Breakfast
On 19th January eight companies shared their circular experiences and learnings for 100 people. Last year Innoboost, the TUDelft and...
Connecting the dots: my personal journey towards a circular, collaborative future
Distancing myself from the daily work hustle and bustle, gave me the opportunity to draw powerful lessons and allow them to sink in....
Evides & Innoboost take steps with partners
We all want to create a better future for our children. Often it is not a lack of willingness for companies to have a positive impact....
Towards a healthy pig business - Vereijken Hooijer & Innoboost team up
From news on high piglet mortality to a high number of bankruptcies... Last year news about the pig farming sector in the media was very...
Peerby and Innoboost search for untapped value
Finding paying customers for your sustainable product or service is not always easy. Brainstorming on possible underlying needs can help...
A product is an experience
As the design world is moving forward, I ask myself a philosophical question: is Product Design the same as Customer Experience Design?...
Vaventis & Innoboost are ready for a breath of fresh air
Without a customer there is no business. Sounds straightforward, but reality shows it’s quite a challenge. From clothing made of nettles...