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Become a customer-centric innovator

We instill customer-centric and validation-driven innovation into your company and people

Welcome to Innoboost

Innoboost is a boutique innovation firm that helps you develop and validate new business ideas that are built on deep customer insights. We build solutions that create a positive impact for your business, customers, society & environment. That is what we call ‘Profit to be Proud of’.  

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Our approach is deeply customer-focused, iterative and validation driven. In consecutive learning cycles we help you identify customer problems, ideate and develop solutions, while continuously validating assumptions with real customers. We call this ‘Ideate & Validate’.

We can help gather and translate insights into compelling, innovative, and locally relevant propositions or experiences. Focusing on early stage and fast validation to accelerate your innovation, whilst minimizing your risk.

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Urban Farm

Market opportunity validation & proposition localization.

Innoboost helped a state-of-the-art technology Indoor Farm to validate the market opportunity, generate customer insights, and develop winning value propositions that fit local market needs.

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Mud Jeans

Persuade consumers to lease jeans

 

Innoboost helped Mud Jeans refine and validate their value proposition from a customer perspective.

Bugaboo

Explore new value opportunities 

 

Experiment-based development of new circular business concepts in co-creation with stakeholders across the value chain.

Philips Signify

Create a value proposition for a new LED offer

Innoboost helped a cross-functional team with R&D, Marketing, Marcom, Design, and representatives of four global markets to create a Value Proposition for a new LED offer.